Fan Page Risks: Handling Negative Comments on your Social Networking Page

Social networking pages are essentially “fan pages” whether they’re labeled as such or not. They work in the same way blog works, where you gain “followers” who purportedly keep in touch with ...

Beyond Monetary Revenue: Social Media’s Real Value

What happens when you bring college life online? You’re given social networking websites—multitudes of them. What happens when you bring commerce into the picture? Things flow naturally....

Uniquely Popular: Rising Above a Popular Niche

Niche marketing is one of the best ways to make revenue online. The only problem is this: what happens when you’ve chosen the same niche which 10,000 other retailers have chosen? You’re bound to hav...