What Brick-and-Mortar Shops can teach us about Search Engines

People puzzle over the nuances of search engine rankings every day. Everybody knows that websites are somehow ranked based on “relevance” and “popularity”, but how are these things measured, any...

How Useful Information can give you Top Ranking

Fill your web pages with a lot of keywords and you’ll probably get the attention of web crawlers, enjoy top ranking for a day or two, and then get blacklisted permanently because you employed black ha...