While planning their marketing campaigns, webmasters are faced with two options – organic SEO and PPC. Both are methods to increase the commercial prospects of a website by bringing in more traffic. However, since they work in different ways, the effects that they have on website traffic are different. The following are the benefits of each of them, which can help you, make your choice.
Both ASP (Active Server Pages) and PHP (Hypertext Pre Processor) are languages for developing websites. They are most useful when you have to create websites that are database driven. Most webmasters are in a state of dilemma which language they must use for their purposes.
404 Page Not Found errors are the bane of any website, but the sad part is that you cannot avoid them. They happen when you are making changes with your website. They can also happen when a particular page associated with a link does not exist and they can happen if the visitor has made a mistake when typing the URL of the page.
It is necessary to see first why this whole brouhaha about Meta tags exists. Why do some people think that Meta tags are as important as the Holy Word when it comes to SEO? Why do some people think they are needless frivolities that are best done without? Originally, Meta tags were supposed to be an aid for the search engine spiders to rank a particular page.
The Internet is a very dynamic place and it is quite understandable why no one likes things to stagnate here. The search engines definitely do not like this. Websites and blogs that are constantly updated will automatically begin ranking higher on the search results. This is because the search engines themselves use dynamic algorithms. They are designed to continuously keep checking websites, even those that are already ranked, and issue fresh rankings to them.
MSN Search ranks quite highly among Internet users who are looking for information online. Most people prefer it to search engines such as Google and Yahoo! because of the information-oriented results that it provides. MSN Search has a knack of identifying webpages that are rich in content and bringing those on the top of its search results…
The Yahoo! search engine is the number one engine of the world in terms of the number of searches it gets. Of course, Google is more popular, but Yahoo! get more business. For that reason, it would be wisest for you to try and optimize your website for both these search engines. But the problem is, Yahoo! works differently from Google. In this article, let us see how you can use your SEO strategies to make your website rank higher on Yahoo!
If you have a business on the Internet, the three letters S-E-O will have special significance for you. After all, online businesses are all about having the search engines place your website high on their result pages so that more people can find your website. You have to use SEO (Search Engine Optimization) to generate your traffic and to increase it rapidly, if you already have it.
Website optimisation is a crucial aspect for any webmaster who wishes for visitors to come to their website. Ads, attractive design, and well-written content are only useful after your website is found by search engines and therefore, by the intended audience.
On-page optimisation is essential for making a success of your off-page optimisation campaign. It’s a process by which various elements of a single web page are combined in a correct structure so that it can be picked up for special keywords by search engines.
Nothing annoys an Internet user more than seeing a 404 Page Not Found error after clicking on a particular link from the search engine result pages. Internet searchers are generally enthusiastic when they find that their keyword search has yielded results.
A good looking site, great content, high ranking keywords, but one design mistake… and the whole site goes from the top pages of Google, Yahoo! and MSN to the irrecoverable depths of the Internet. So what are these design mistakes that should be avoided? Here are the top 3..
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