SEO Gold Coast - Search Engine Optimisation

Your Gold Coast local SEO expert

For SEO Gold Coast, turn to the SEO experts at Ignition Media. We are an SEO agency that specialises in cutting edge SEO and digital marketing strategies for Gold Coast businesses. We get results.

Our digital marketing specialists provide effective SEO strategies to help create an online presence for Gold Coast business owners and improve their Google search engine rankings. From on-page optimisation, including; content creation and optimisation, to off-page techniques such as social media management, digital marketing, and Local SEO & citation management, our SEO Gold Coast team has all bases covered.

We invest in cutting edge SEO software to provide the best SEO results for Gold Coast businesses. Whether you’re after a business website audit, local SEO, social media marketing, keyword research, Conversion Rate Optimisation (CRO), content action plan, duplicate content action plan, eCommerce SEO, a complete digital marketing strategy, or all of the above, our SEO Gold Coast services can help you achieve your desired results.

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SEO services to boost google rankings & increase organic traffic

Ignition Media offers a full suite of once-off SEO Gold Coast services, along with long term digital marketing services and SEO campaigns aimed to increase online presence, search results rankings, and in turn, organic traffic.

On-Page Optimisation

We offer on-page optimisation to help you rank higher in the search engines and improve your visibility online. Our team of experts can help you optimise your website for the search engines and improve your user experience.

Off-Page Optimisation

Our off-page optimisation services include link building, social media marketing, and content promotion. We can help you build high-quality links and boost your search engine rankings through effective link building strategies.

Website SEO Audits

Is your website struggling to perform? Our website SEO audits can help you identify areas of improvement and make recommendations for how to improve your website’s ranking in the search engines.

Local Search SEO

We offer local SEO services to help you promote your business to local customers. We can help you optimise your website for local search and make sure your listing appears in the top results.

Keyword and ROI Analysis

Make informed decisions about your website design and marketing campaigns. We can help you track your progress and identify areas of improvement.

Content/Topic Ideation

Our team of copywriters can work with you to come up with relevant, interesting, and engaging topics that will keep your users coming back for more.

Page Speed Optimisation

Slow loading times can hurt your website’s ranking and user experience. We can improve your website’s page speed and performance with our page speed optimisation service.

eCommerce SEO

Our team of experts can help you improve your website’s architecture, content, and product descriptions to help you attract more visitors and convert more sales.

Conversion Rate Optimisation

Looking to improve your website’s conversion rate? Our team can help you implement effective strategies to increase the number of leads and sales your website generates.

Search Engine Optimisation is always the answer!

We offer a variety of SEO services and can work with any marketing budget. Whether you have a small marketing budget or a large marketing budget, we can devise an SEO strategy to provide the best return on investment.

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On-page optimisation is one of the founding elements of any thorough SEO campaign. It is the process of optimising each page of a website to target a particular keyword or search term correctly.

Our on-page optimisation service involves:

Writing unique Page Titles & Meta Data
Analysing keyword density
Analysing canonical, redirects and URL structure
Optimise existing content to target a particular keyword or search term, or
Writing in-depth, high-quality content to reach a particular word count (based on competitor analysis)
Optimising images; size, compression, EXIF Data/Metadata, geotagging, alt tags etc.
Improving the website’s mobile-friendliness
Improving the website’s page speed

Off-page optimisation looks at SEO techniques external to a website (digital marketing) and will help improve your online presence. For best SEO results, off-page techniques should be addressed in conjunction with on-page techniques, but only once on-page optimisation is complete.

We utilise the following techniques in our Off-page optimisation service:

Creating and managing Social Media accounts
Creating social signals (social backlinks)
Creating and optimising Google My Business Page
Creating Google Posts
Manually creating Business Citations
Building backlinks from quality sources

A website SEO Audit is essential to websites that have had no search engine optimisation applied, as well as to those who have. An audit identifies all technical website and SEO issues that will be preventing your website from achieving higher search engine rankings. Simply put, it will explain why your Google rankings suck.

Our SEO audit includes:

Reviewing website architecture and code
Analysing all on and off-page techniques
Auditing content
Examining technical SEO (analysis of website structure, AMP, structured data/schema, crawl stats, sitemap and robots.txt)
Identifying on-page issues
Identifying off-page issues
Identifying user experience issues
Providing recommendations for improvements
Providing a quote for implementation recommendations

If you’re a service-based business or own a business with multiple locations, then local SEO should be the focus of your Gold Coast SEO strategy. This ‘must-have’ SEO service helps Gold Coast business websites appear on the first page, in Google’s coveted Map Pack results; the links that get the most clicks!

Our Local SEO service includes:

Creating/optimising Google My Business Listing
Creating Google posts
Creating local citations
Creating location landing pages
Encouraging customer Review
Optimising website for targeted locations
Generating referral traffic
Building backlinks
Improving mobile usability
Reviewing local on-page signals

Keyword Research is the starting point for SEO success. Our SEO expert will identify the best keywords/search terms to target based on the highest search volume and competition to maximise your return on investment.

Our Keyword Research service includes:

Reviewing your business services and products
Identifying your target audience and audience geo-location
Identifying relevant keywords
Analysing, comparing, and prioritising keywords based on competition and search volume
Populating a list of primary keywords and secondary keywords/long-tail keywords

A vital element of any Gold Coast SEO strategy is to identify the right keywords and search terms for your website. Choosing the right topics, words and phrases will be crucial in ensuring that you are targeting your ideal audience through organic search results. Our experienced team will create an extensive list of compelling content ideas that not only match what people are searching for, but what they actually want to read!

Our Content/Topic Ideation service includes:

Extensive competitor analysis
Keyword research and analysis
Identifying gaps in market opportunities
Generating ideas for content topics
Providing a detailed report with findings and recommendations

Duplicate content is one of the biggest issues facing websites. If Google finds duplicate content on your website, it may not only penalise your site rankings but completely de-index it from their search engine results pages (SERPs). This is why it is essential to address any duplicate content issues on your website as quickly as possible.

Our Duplicate Content Action Plans service includes:

Identifying all instances of duplicate content on your website
Analysing the root cause of the issue
Creating a detailed plan of action for resolving the issue
Recommendations for avoiding duplicate content in future
Google Penalty Recovery

If your eCommerce website is not optimised for search engines, you are missing out on a huge opportunity to increase traffic and sales. With our eCommerce SEO service, we will help you to improve your website ranking in organic search results, as well as in Google Shopping.

Our Ecommerce SEO service includes:

Keyword research and analysis
Optimising product pages
Creating unique product descriptions
Creating optimised category pages
Generating dynamic sitemaps
Implementing schema mark-up
Integrating Google Analytics & Search Console
Identifying technical issues
Improving website speed and performance
Auditing internal linking structure
Providing recommendations for improvements
Regular reporting on progress and results achieved

Conversion Rate Optimisation (CRO) is the process of improving the percentage of visitors to your website that take a desired action. This could be anything from subscribing to a newsletter, to making a purchase. By increasing your website’s conversion rate, you can significantly increase sales and revenue.

Our Conversion Rate Optimisation service includes:

Conducting extensive user research
Identifying user needs and pain points
Creating personas
Developing user journeys
Identifying conversion goals
Usability testing
AB testing
Multivariate testing
Analytics & Reporting

SEO Pricing

One of the most important lessons you need to learn when looking for a local Gold Coast SEO agency is that you get what you pay. And for that reason, we don’t offer SEO services such as “$99 Search Engine Submission” because, to be honest, $99 won’t get results! We also don’t promise number one positions because no one can! If an SEO agency does, they are lying.

While our SEO Gold Coast services will improve your business website and online presence, true results and SEO success only come from a long term SEO campaign, which is our speciality. We provide affordable long term SEO campaigns for Gold Coast businesses, starting from just $550 per month. Our SEO campaigns include both on-page and off-page search engine optimisation techniques to boost rankings on search engines and increase traffic to your website. Our SEO campaigns are genuinely the best offered by any Gold Coast SEO company.

If you’re sick of spending thousands on Google Ads and would prefer a boutique SEO agency over a large digital marketing agency to manage your SEO and website, then call our Gold Coast SEO team. We have the skills and experience to get your business website to the first page of Google.

SEO FAQs

Our approach to SEO is to nourish websites with everything Google loves; high-quality content, a great user experience, cohesive web design, and fast-loading mobile-friendly pages.

Conquering Google with effective search engine optimisation comes down to this simple equation: the more you put in, the more you get out. As long as the digital marketing/SEO campaign of your business website is larger and more effective than your competitors, your business website will outrank them. It’s as simple as that.

Our SEO expert takes a holistic approach to SEO and your business website. We take the time to perform in-depth competitor analysis to ascertain the benchmark we need to beat. We then conduct keyword research and formulate a digital marketing/SEO strategy to achieve the best SEO results.

Our SEO Gold Coast services and campaigns are devised to give Gold Coast businesses the very best chance of climbing search engine results pages; to hopefully reach the first page of Google, if not the coveted number one position. But, there is a big difference between investing in SEO services and an SEO campaign.

SEO Services

SEO services are once-off services aimed at improving a particular area of your website or digital marketing strategy to improve Google rankings. Your current strategy may only be looking at on-page search engine optimisation techniques and not off-page techniques. It may be focused on social media and not your website itself. Or you may want to continue working on one area that SEO that you’re larger campaign fails to cover.

There are countless services available, but you won’t reach the first page of Google by investing in one or two services alone. Reaching page 1 of Google takes months, if not years of work, which needs to address all ranking signals – not just one or two.

SEO Campaign

An SEO Campaign is the key to SEO and business success. Think of a campaign as a combination of all key SEO services, which SEOs work on to improve every month. A well-formed campaign will comprise both on-page and off-page search engine optimisation techniques. It will include social media, Google My Business, website optimisation, page speed, content creation/posts, and backlinks/citations, amongst other things.

Ignition Media Gold Coast SEO Services & Campaigns

While Ignition Media offers once-off digital marketing and SEO services, our true focus is on long term SEO campaigns, which help Gold Coast businesses reach the first page of Google.

SEO isn’t about getting more backlinks than your competitors, having a responsive web design, having an effective social media campaign, writing weekly blog posts, or having great on-page search engine optimisation. SEO is about all these things and A LOT More. This is the difference between investing in one of our SEO services and an ongoing SEO campaign.

Our SEO Gold Coast campaigns focus on local SEO, social media marketing, digital marketing, and improving your web design to improve page speed and user experience, which we excel at.

Get started by investing in a Gold Coast team that gets results the right way.

As a business owner, you need to be able to reach and attract new customers 24/7. Conventional marketing strategies can only do so much. Digital marketing strategies bridge the gap.

The ultimate goal for any business owner is to have their website appear on page 1, if not at number one for their primary keywords. Without SEO, the only way to achieve this is through costly Google Ads/Google Adwords campaigns. A $1000 marketing budget can be chewed up in days with Google Ads/Google Adwords. As your budget disappears, so too does your website from Google.

The same marketing budget spent on SEO will yield a far better return on investment, and the rankings achieved from the SEO are retained (until your competitors outrank you).

Additionally, SEO isn’t only about getting to the top of Google. It’s also about user experience and building trust and authority for your brand, which can also increase sales. In the past, personal recommendations influenced customers’ buying decisions the greatest. Today, 91% of 18-34-year-olds consider online reviews to be as trustworthy as personal recommendations. Moreover, 97.7% of consumers refer to relevant reviews before online purchases. Encouraging online reviews should be an integral part of any SEO strategy.

Call our phone number, 07 55 687 515 to enquire about SEO for your business today.

Our Gold Coast SEO expert has over 20 years of experience providing SEO services to Gold Coast businesses. We have achieved excellent Google results for hundreds of clients on the Gold Coast and across Australia.

Our point of difference is that in addition to being an expert SEO, our SEO specialist is also a web design expert. Thus, if your website is the problem, we can design and create your business a new website with SEO in mind so that right off the bat, you have a leg up on your competition. We specialise in WordPress website design, which is the best platform to get to the top of Google. We understand how business websites are made and can implement our SEO recommendations. This is a key benefit to new customers.

Our SEO Gold Coast specialist is honest, upfront, and only too happy to include business owners in every step of their SEO campaign. There are no smoke and mirrors, no Black Hat techniques (see below), no hidden costs, no off-shore sub-contractors; just old fashion hard-work, utilising 100% ethical White Hat SEO techniques, and a whole lot of expertise!

Our SEO Gold Coast adheres to Google’s Webmaster Guidelines to ensure your website is indexed and has longevity in achieving high Google rankings.

Get started today by calling our phone number, 07 55 687 515.

SEO Gold Coast is a competitive industry that often leads to many dodgy SEO practices, which can even result in Google search engines dropping or penalising your website from their search engine results pages. There is a right and wrong way to go about search engine optimisation.

Ethical SEO is referred to as ‘White Hat SEO’, while unethical SEO is referred to as ‘Black Hat SEO’. White Hat SEO include fast-loading pages, moble-friendy website design, quality content, user-friendly navigation, etc. On the other hand, Black Hat SEO tactics include keyword stuffing, hidden text, doorway pages, cloaking, negative SEO, content automation etc.

Choose Ignition Media for 100% White Hat SEO Gold Coast

Our SEO experts’ approach to SEO is 100% White Hat. We want your search engine optimisation investment to provide long term results; page 1 kind of results that don’t get penalised by Google; White Hat SEO is the only way to achieve this.

We highly recommend you ask any potential Gold Coast SEO agency which practice they adopt.

Search engines are forever changing. Google is forever changing, which means SEO is forever changing. For a Gold Coast SEO agency to continue to get results for business owners, they must be au fait with the latest SEO algorithm updates and understand what search engines are looking for in their search engine result pages.

Achieving and retaining high placement on search engine results in 2022 is more difficult than ever. But it is achievable if you invest in an SEO company Gold Coast that has its finger on the pulse. Unlike many SEO companies on the Gold Coast, Ignition Media lives and breathes SEO. We constantly adjust our SEO services and SEO strategies to align with the latest algorithm updates and will continue to do so throughout 2022 and beyond.

NLP & Core Web Vitals

SEO in 2022 should be focused on Natural Language Processing (NLP) and Core Web Vitals. Thus, website design will play a bigger role in the effectiveness of your SEO investment than ever before.

NLP

Core Web Vitals are based on three user experience metrics; loading, interactivity, and visual stability. These three metrics are:

LCP (Largest Contentful Paint)
FID (First Input Display)
CLS (Cumulative Layout Shift)

There are many free tools to help measure these vitals, including PageSpeed Insights, Chrome User Experience Report, Search Console (Core Web Vitals report), as well as Google lighthouse, which scores a website based on Performance, Accessibility, Best Practices and SEO.

We highly recommend you ask any potential SEO agency if they include the above elements in their 2021 SEO strategies before signing any contracts.

SEO Gold Coast.

Search Engine Optimisation & SEO Expert

Your Gold Coast local SEO expert