Are you a Melbourne startup business that’s looking to be pointed in the right direction when it comes to planning and starting your website? Look no more. Ignition Media offer a complete service when it comes to web design in Melbourne.
There are so many things that you need to consider when deciding on your website’s design, the very thought of it can often prevent you from even making a start. However, the most critical elements are utility and usability. Although the visual design is also taken into consideration, users are more likely to stay for more than just a couple of seconds and later on, come back for more, if they find your website user-friendly.
If you’re looking for a company that specialises in web design in Melbourne but have no idea what to do to get the process of a creating a new website underway, the following are a few items that you’ll need to discuss with your potential Melbourne web design firm:
- Simplicity is the way to go. Gone are the days when online users prefer websites that are full of graphics and blaring sounds. Today, as research and various studies would confirm, majority of online users find simple, user-friendly websites to be more appealing. When getting your website designed, you want to limit the number of elements that can pull your visitors away from the main goal of your site which is to sell whatever it is that you offer. If there is too much going on, your visitors’ attention will most likely be directed somewhere else other than your products or services and this could mean losing their business.
Effective web design should help visitors find the information they need in few clicks of their mouse. By giving them easy access and quick links to all the pages that they might find interesting, you’ll help them make the decision to buy faster. That’s exactly what you would like to happen, right?
- Balance. Achieving balance means making sure that your web design does not tip to one side or the other. Although this requires trained eye to really pull it off, this send a strong message to your visitors that they are dealing with professionals that they can trust and professionals who pay attention to details. This is done by manipulating visual weight of a design in several ways while taking consideration all the elements’ size and colours. Any company that offers professional web design in Melbourne should take this into consideration and present you with an aesthetically pleasing design.
- Great graphics. Most people steer clear from graphics when having their website designed. However, keep in mind that graphics, particularly when used properly will not hurt your website. In fact, graphics can make your site look more interesting and more pleasing on the eyes. The key here is moderation. Use very few impressive illustrations and graphics while making sure that your loading time isn’t affected at all. The quality of the graphics also plays a big role. Don’t waste your time getting your digital camera out. If you don’t have the funds for a professional photographer, then go to a stock library such as istock.com and purchase professional images at an affordable rate. It will be well worth the investment.
- Effective copywriting. Content is another crucial element of any website. It doesn’t matter how great looking your website is, if it doesn’t contain valuable information, you will not be able to make your visitors stay – trust me. So, ensure that each page offers your visitors with useful and if possible, exclusive information. When writing, always take your visitors preference in mind. Avoid super long articles and get your message across using simple words and short sentences. Be sure to ask the Melbourne web design firm if they also offer copywriting services as it’s a must. If they don’t, then I suggest you read a previous post of mine ‘How to Find A Good Copywriter’
Great web design is exactly what we offer here at Ignition Media. Although we’re based on the Gold Coast, don’t let this discourage you. We have clients all over Australia and internationally too. We guarantee first class customer service and satisfaction guarantee so when looking for web design in Melbourne, distance needn’t be an issue. Let Ignition Media be your first choice when it comes to web design and SEO. You can be assured that we offer effective, responsive web design that can help you get your Melbourne business gets noticed quickly.
We ensure that each web design we produce is specifically developed to perfectly communicate the mission of your company to help you realise your goals. For inquiries or for obligation-free quotes, please call me at (07) 55 687 515 or email me at [email protected].