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How to Perform Keyword Analysis for Your Website

Keywords are very important to improve the ranking of a website in the search engine result pages (SERP). When utilizing incorrect words and phrases, it is impossible to reach the target audience and it will only make the whole process of business promotion useless. To achieve a top spot in the SERP, it is extremely critical to conduct a careful keyword analysis. Here’s how you can perform keyword analysis for your website.

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How to Effectively Use Your Blog to Increase Google Rankings

There are two reasons for this. First off, a blog can provide a website with more keyword-rich pages that will be indexed. Secondly, blog posts mean opportunities for incoming links. Both of these factors mean—and can catapult a website in terms of Google rankings.

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Man or Machine: About Organic SEO and SEM

Would you want fast but short term results or long term results which could take months? Organic Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) can take up to six months to show. The long waiting time can turn off online marketers, making them think of going for black hat SEO techniques instead.

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The Principle behind Blogs and Search Engine Rankings

One of the best ways to make it through the clutter of information in the World Wide Web is to publish your writing through blogs and to do it well. Blogs have ready-made templates which makes you do away with the trouble of creating pages yourself. Blogs also have popular domain names, so as long as your article is optimised and it’s written well, it’s bound to be listed on top of search engines. Below are things you should double check, though, to make sure that you’re doing things right.

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Search Engine Crawlers and Human Eyes: Which One Should You Please?

Sometimes, when you stare long enough at an online article, you know exactly what type of audience the website owner wanted to please: man or machine. Those who practice black hat SEO won’t even try to hide their “text weapons” under the guise of an informational article. They’re really just there to attract web crawlers and nothing (no one) else.

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SEO Hats: Why Black Doesn’t Cut it Anymore

There are three distinct search engine optimization techniques: the white hat, the gray hat, and the black hat. As their colors suggest, they’re the good and evil of search engine optimization. SEO, unlike SEM, is not just about making specific websites rank better in search engine directories. SEO is also about making the directory more systematic, and black hat SEO, because the techniques are very wily, tend to go against that very principle.

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Keeping yourself Ranked on Top of Search Engines

Search engine rankings mean a lot to website owners, especially ones who depend on their website’s popularity for revenue. With money factoring into the picture, though, a few bad choices are bound to be made.

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